Hints and tips for expanding your e-shop into the Polish market
Are you planning to expand abroad with your e-shop? What about Poland, one of the markets closest to the Czech Republic? It borders the Czech Republic in the north-east and, following Slovakia, it is the closest to our country linguistically. Unlike Slovakia, however, it is an almost 10 times larger market, with almost 40 million inhabitants. Why does the expansion into the Polish market cause such problems for Czech e-shops? Translating your e-shop into Polish is most likely not enough to succeed in Poland. Below we have prepared for you a few tips that will significantly help you with your expansion into the Polish market.